Brand Development
BRANDING AND LINE DEVELOPMENT PROJECTS
Click a logo below to view branding and line development projects by Azhelle Wade. Involvement extends from logo design, packaging design, color schemes, & marketing materials to item by item product line development, POG renderings, market analysis and product design.
As the owner and founder of Costumize Me LLC and the creator of www.costumizeme.com, Azhelle manages every aspect of the business from social media marketing to production. She continues to design and develop the clothing line and brand marketing materials including the logo, website, and social media campaigns. She also functions as the producer & creative director for all photography and video shoots. Click to view.
Designed all brand product and marketing materials, including logo, packaging, event invitations and props. Designed layout and graphic interface for a Click-eez app and website. Click to view.
Conducted extensive market research on high performing coloring products within the industry in 2013. Utilized findings to design and develop a 4ft section, initially called "It's My Studio" and eventually renamed to "Color Zone" for Wal-Mart. Click to view.
Blumenthal Lansing Co.
Developed multiple brands for Blumenthal Lansing Co. to help the company expand it's reach in the craft isle. These brands enhanced simple everyday crafts to more novelty items. Click to view.
Designed and developed the patented component of the Zip Screens product line. Continued development on the brand as interest grew and helped expand the line with concept renderings for Zip Screen Fashion, and Home Decor lines. Click to view.
